Matt Seevers, PhD
Associate Dean, Undergraduate Programs
Professor
Matt Seevers, Ph.D., joined the Heider College of Business faculty at Creighton University in 2005 and serves as Professor of Marketing and Associate Dean for Undergraduate Programs. He has received numerous awards for outstanding teaching at Creighton University, and previously at the University of Kentucky. Matt’s typical courses include Marketing Strategy and the iJay Practicum. He also co-developed a travel class that takes students to visit leading firms in San Francisco and the Silicon Valley. His research centers on the performance implications of work-related relationships, and his work appears in a variety of journals, including the
Journal of Retailing, Jou
rnal of Personal Selling & Sales Management,
Marketing Management Journal, and
Journal of Travel Research. Prior to a career in academics, Matt worked in the golf industry and held membership in the Professional Golfers’ Association of America. Matt lives with his wife, Julie, and their daughters, Allison and Elsie, in West Omaha.
Curriculum VitaeResearch Focus
Social Capital; Social Network Analysis; Retail Purchasing; Sales Management & Personal Selling; Interorganizational Relationships; Job Performance; Student Performance; Performance Feedback; Market Orientation.Department
Marketing and Management
Position
Professor
Articles
- Journal for Advancement of Marketing Education
Johnson, Bryan R., Matthew T. Seevers, and Todd C. Darnold, “School Ties: Social Capital and Student Performance in Individual and Group Tasks.'
23 (2), p. 34-46 2015 - International Journal of Marketing Studies
Johnson, Bryan R. and Matthew T. Seevers, “Developing Interpersonal Influence in Retail Purchasing Networks: An Exploratory Analysis of Tie Quantity, Tie Strength, and Tie Type.'
7 (1), p. 39-54 2015 - American Journal of Business Education
Seevers, Matthew T., Bryan R. Johnson, and Todd C. Darnold, “Social Networks in the Classroom: Personality Factors as Antecedents of Student Social Capital.'
8 (3), p. 1-14 2015 - Journal of Marketing Channels
Rowe, William J., Matthew T. Seevers, and James E. Zemanek, Jr., “Salesperson Slotting Allowance Authority in Manufacturer-Retailer Negotiations.”
21 (4), p. 232-241 2014 - Marketing Education Review
Seevers, Matthew T., William J. Rowe, and Steven J. Skinner, “Praise in Public, Criticize in Private? An Assessment of Performance Feedback Transparency in a Classroom Setting.'
24 (Summer), p. 85-100 2014 - Journal of Personal Selling and Sales Management
W. Matthew Bowler, Robert Dahlstrom, Matthew T. Seevers, and Steven J. Skinner, “The Ties that Buy: The Role of Interfirm Social Contagion across Customer Accounts.'
31 (Winter), p. 7-20 2011 - Journal of Travel Research
Deskins, John and Matthew T. Seevers (2011), “Are State Expenditures to Promote Tourism Effective in Promoting State Economic Growth?”
50 (March), p. 154-170 2011 - Journal of Retailing
Seevers, Matthew T., Steven J. Skinner, and Robert Dahlstrom, “Performance Implications of a Retail Purchasing Network: The Role of Social Capital.'
86 (December), p. 356-367 2010 - Marketing Management Journal
Seevers, Matthew T. 'A Social Networks Approach to Market Orientation.'
20 (Fall), p. 152-162 2010 - Keller Center Research Report
Seevers, Matthew T., Steven J. Skinner, and Scott W. Kelley, “A Social Network Perspective on Sales Force Ethics.'
September 2010 - Journal of Managerial Issues
Bowler, Wm. Matthew, Jonathon R. B. Halbesleben, Michael Stodnick, Matthew T. Seevers, and Laura M. Little, “The Moderating Effect of Network Centrality on Motive to Perform Interpersonal Citizenship.'
21 (Spring), p. 80-96 2009 - Journal of Personal Selling and Sales Management
Seevers, Matthew T., Steven J. Skinner, and Scott W. Kelley, “A Social Network Perspective on Sales Force Ethics.'
27 (Fall), p. 341-353 2007 - Marketing Management Journal
Jae, Haeran, Matthew T. Seevers, and Jule B. Gassenheimer, “Underground Economy and Economic Exchange: A Macro Perspective.'
17 (Fall), p. 1-15 2007
Awards
- Cahill Award for Excellence
Heider College of Business, Creighton University - Cahill Award for Excellence
Heider College of Business, Creighton University - Gamma Phi Beta Outstanding Professor
Gamma Phi Beta, Creighton University - Faculty of the Year, Heider College of Business
Heider College of Business, Creighton University - Cahill Award for Excellence
Heider College of Business, Creighton University - Cahill Award for Excellence
Heider College of Business, Creighton University - Cahill Award for Excellence
Heider College of Business, Creighton University - Summer Research Grant
Heider College of Business, Creighton University - Distinguished Alumni Award
Lincoln Lutheran Junior-Senior High School - Faculty of the Year, Heider College of Business
Heider College of Business, Creighton University - Cahill Award for Excellence
Heider College of Business, Creighton University - Faculty of the Year, Heider College of Business
Heider College of Business, Creighton University - Gamma Phi Beta Outstanding Professor
Gamma Phi Beta, Creighton University - Faculty of the Year, Heider College of Business
Heider College of Business, Creighton University - Summer Research Grant
Heider College of Business, Creighton University - Summer Research Grant
Heider College of Business, Creighton University - Faculty of the Year, Heider College of Business
Heider College of Business, Creighton University - Summer Research Grant
Heider College of Business, Creighton University - Marketing Instructors' Choice Award
American Marketing Association - Faculty of the Year, Heider College of Business
Heider College of Business, Creighton University - Outstanding Teaching Assistant
Gatton College of Business & Economics, University of Kentucky - Dissertation Year Fellowship
Gatton College of Business & Economics, University of Kentucky - Sports Marketing Professional Certification
University of Kentucky Sports Marketing Academy - AMA-Sheth Foundation Doctoral Consortium Fellow
American Marketing Association - Gatton Fellowship
Gatton College of Business & Economics, University of Kentucky - Von Allmen E-Commerce Center Research Grant
Gatton College of Business & Economics, University of Kentucky - Assistant Golf Professional of the Year
Professional Gofers' Association of America, Iowa Section - Titleist & FootJoy GPTP Scholarship Winner
Professional Gofers' Association of America, Iowa Section - PGA Golf Professional Training Program Graduate
Professional Gofers' Association of America