Sara Hoffman
Marketing Project Manager

Shannon Johnson
Creative Director

Jim Berscheidt
Chief Communications & Marketing Officer

Athletics Marketing

Kevin Sarver
Associate Athletic Director for External Operations

University Communications and Marketing helps the University and its schools and colleges achieve their marketing goals by providing expert planning, creative services and brand management.

We develop marketing plans that:

  • Enable you to meet your marketing objectives
  • Reach your target audience by leveraging a range of channels
  • Manage the University's external vendors, including advertising and media agencies
  • Have measurable results and outcomes

We provide creative services that:

  • Communicate Creighton's unique value proposition
  • Deliver print, digital and multimedia collateral that fulfill the goals of your marketing plan or project brief
  • Follow best practices in print advertising, email marketing, copywriting, graphic design, Web design and search engine optimization (SEO)

We provide brand management to:

  • Build and protect the University's brand position and identity
  • Communicate the University's brand essence

Advertising Policy

The University has several policies related to communication, marketing and public relations that Creighton community members are required to follow, such as:

  • 2.1.18 Advertising: All advertising placed by the University must be approved by University Communications and Marketing.

All advertising for the University, its schools and colleges, and its departments must comply with the Creighton University Brand Standards and be approved by University Communications and Marketing prior to submission to media.