Experiential Learning in Business
At the Heider College of Business, our faculty work hard to bring the business world to you. Through courses, trips and business experiences, you’ll be prepared for success.
Here are just a few of the learning experiences you’ll have as a Heider business student:
Portfolio Practicum—Invest more than $9.5 million of University endowment funds during this two-semester course.
FNBO Practicum—FNBO FinTech Practicum students work with a digital bank startup to develop new products for prospective clients. The practicum blends the excitement of an entrepreneurial venture with the resources and support of an established legacy firm
iJay Practicum—Gain hands-on experience running a retail store through this course. Heider students do it all at the iJay Store, an Apple™ Authorized Campus Store.
J Blue Practicum—Work with real-world clients to create and pitch a comprehensive marketing and branding campaign in this two-semester course.
Argy Bargy—That’s British slang for a noisy and often heated discussion, but here it’s a competition where business intelligence and analytics students team up to develop the best mobile apps.
Murphy Cup—Tackle a marketing challenge and present solutions to a panel of judges from corporations, such as NIKE, Inc., during this annual collaborative marketing competition.
3-Day Startup (3DS)—Create and pitch business technology plans to potential investors during this 72-hour programming marathon.
The Startup Collaborative—Help a real life business owner kickstart their company through an internship with The Startup Collaborative.
Creighton Business Symposium—Discuss current issues with top global executives during the nation’s largest student-led business symposium.
Value Investment Panel (VIP)—Hear from the nation’s experts on value investing during this student-led panel, which coincides with the Berkshire Hathaway Annual Meeting.
Business Travel Courses—See how textbook theories are put into practice through trips to:
- Australia: interact with executives and learn about the business environment and challenges faced by Australian businesses in a global context;
- New York City with finance and accounting faculty for “Wall Street Week;”
- San Francisco/Silicon Valley with marketing and business intelligence and analytics majors to explore the world of retail, service and technology industries;
- Las Vegas Travel Course, open to all business students to study the business and economics behind America’s largest gambling city.
- South Africa to spend two weeks immersed in the country’s business environment and culture; and
- China to spend two weeks meeting with executives to understand cross-cultural business practices and how business development transforms culture and society.
Association to Advance Collegiate School of Business (AACSB) accreditation puts Heider in the top 2% of business schools in the world.